Hakka ethnic group distributes around south China and other part of the world. They were the earliest “Han” settlers in China and affiliated with the “royal bloods”. However, globalization and cultural collectivism today are wiping out their individuality. Young generation of Hakka is about to forget their identity.
The design is aim to arose people’s attention by rebranding the group with typeface of traditional looks and New Hakka phonetic system. They will be widely used in publications. Found at UK based graphic designer Zilong Xu‘s Behance pege.
Hakka Type for Hakka people.
客家人分布在南中國和世界各地。他們是中國最早的漢民,並和中原皇室有一定關係。然而今天全球化和文化集體制抹殺了這個族群的個性。年輕一代的客家人已經忘記了自己的身份。
此設計的目的在於重新包裝客家,利用傳統的字體設計和拼音設計重新喚起人們對客家文化的關注。包括中文繁體和中文簡體。這些字體和拼音將在出版物被中廣泛應用。
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